Help articles

Set up a review coupon email In this article Step 1: Access to review coupon email Step 2: Select site review coupon Step 3: Select product review coupon Step 4: Customize the coupon email content Step 5: Compatibility check Step 6: Activate or Deactivate email template You will learn: Learn how to build a customized review coupon email and schedule it to be sent automatically to customers based on their review submissions. Step 1: Access to review coupon email From Dashboard > Email > Email Setup > Click on the edit icon (✏️) to select “Review coupon email”. You will be redirected to the “Email Coupon” page, where you can customize the coupon email. Step 2: Select site review coupon You can automatically send a coupon to customers when they submit a site review for your store. Follow these steps to enable it: From the “Site Review” section, select the coupon from the “Text Coupon” dropdown. If you haven’t added a coupon yet, refer to the help article on how to add a coupon. 2.Enable “On Submission” or “On Approval” from the “Send Coupon” section to customize the timing of the review coupon email. Note: On Submission: A review coupon email will be sent when a customer submits a site review. On Approval: A review coupon email will be sent when the customer’s site review is approved/published. 3.Click on “Save Changes” to save the site review coupon. Step 3: Select product review coupon From the “Product Review” section, you can automatically send a coupon to customers when they submit a text product review and picture review for your store. Follow these steps to enable it: Select the coupon from the “Text Coupon” dropdown.  Select a coupon from the “Picture Coupon” drop-down. Note: Text Coupon: The selected coupon will be sent when a customer submits a text review for the product. Picture Coupon: The selected coupon will be sent when a customer submits a review with a picture of the product purchase. 3.Enable “On Submission” or “On Approval” from the “Send Coupon” section to customize the timing of the review coupon email. Note: On Submission: A review coupon email will be sent when a customer submits a product review. On Approval: A review coupon email will be sent when the customer’s product review is approved/published.   4.Click on “Save Changes” to save the product review coupon. Step 4: Customize the coupon email content From the “Email Content” section, you can customize the body of the email through which the site review or product review coupon will be sent. Include the subject line in the “Subject” field and insert your brand logo along with the content you wish to send in the email body. 2.Customize your template by using tags like store name, coupon name, and coupon expiry date. 3.Customize your footer text according to your preference in the footer section. Step 5: Compatibility check At the top of the email template, verify desktop and device compatibility. Before activating the review coupon email, send a test email for preview. Step 6: Activate or Deactivate email template On the top right, you can activate or deactivate your template. When activated, the review coupon email will be sent to your customers. If deactivated, it will pause the sending of emails. Click on “Save changes” to save the review coupon email. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Integrate your Shopify store with Kasplo Email Marketing app In this article Step 1: Install Kasplo Step 2: Sign in to your Kasplo account You will learn: In this article, you’ll learn how to install the Kasplo email marketing app and connect to your Shopify store. Step 1: Install Kasplo To connect Kasplo reviews to your store, follow these steps to install. From Shopify, go to Apps > Visit Shopify App Store. Search and choose Kasplo Email Marketing app. Click “Install”. Complete the installation process by clicking “Install App.” Step 2: Sign in to your Kasplo account The login credentials will be shared with you over an email to your Shopify account ID. Login and manage your Kasplo email account.  Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Create multiple users in Kasplo email account In this article Step 1: Access user creation Step 2: Enter user details Step 3: Manage and edit user accounts You will learn: You can grant access to Kasplo email app to other users. Learn how to create multiple users in your Kasplo email account. Step 1: Access user creation  Navigate to Dashboard > Settings, then select “Users & Roles.” Click “Create Users” to add a new user. Step 2: Enter user details Upon clicking CREATE USERS, you will be redirected to the Create Organization page where you can enter the details of the users. Enter all the necessary details which are mentioned First Name, Last Name, Email, Phone number, Address line 1, Address line 2, City, State, Pincode, Country, Website and the Role you want to assign. 3.Click on SAVE to add the user. Step 3: Manage and edit user accounts To access user accounts, return to “Users & Roles.” Here, you’ll see all users connected to your Kasplo email account, where you can edit or delete users as needed. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Change password and add multiple users for Kasplo reviews In this article Step 1: Access the teammates page Step 2: Change the password of the app Step 3: Add multiple users You will learn: Learn how to change your password and add multiple users to the Kasplo Reviews app. Step 1: Access the teammates page From Dashboard > Campaigns > Send Campaigns, then click on Create Campaign in the top right corner. 2.Clicking it will redirect you to the “Teammates” page, where you can change your password and add multiple users to the account. Step 2: Change the password of the app On the right side of the Teammates page, you will see a “Change Profile” section where you can update your password. Enter your current password and new password in the designated fields and click “Save Changes.” A password change confirmation mail will be sent to your linked email account. Step 3: Add multiple users In the Teammates section, click “Add Teammate” to add a new user. Upon clicking, a “Add Teammate” pop-up will appear. Enter the name, email address, and password for the user account. 2.Click “Save Teammate” to add the user. A confirmation email will be sent to the user’s email. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Create A/B test campaigns In this article Step 1: Creating A/B Test Campaign Step 2: Choose the campaign name and recipients Step 3: Create multiple versions Step 4: Create or select a pre-built email content Step 5: Choose the condition & Seed list Step 6: Winner selection You will learn: Learn how to set up and run an A/B test for a campaign. You can identify which content yields the best results. This enables you to refine your campaigns, increase engagement, and improve the effectiveness of your email campaigns. How it works In A/B testing you can create multiple versions of your campaign with different content or elements such as subject lines, from email addresses, from names, reply-to emails, and email templates. Send these variations to a randomly selected subset of your audience. Compare performance metrics like open rates and conversions to identify the most effective version. Step 1: Creating A/B Test Campaign From Dashboard > Campaigns > Send Campaigns, then click on Create Campaign in the top right corner. 2.You’ll see two options: Regular and A/B Testing. Choose Regular to build a normal campaign, or A/B Testing to test different campaign variations. 3. Click on the “CREATE” button of the A/B test option. Step 2: Choose the campaign name and recipients You’ll be redirected to the “Create Campaign” page where you can build and test A/B campaigns. Follow these steps to create one: Campaign Name: Name your campaign. List Name: Select the list you want to target. Segment Name: Select the segment you want to target. Note: > You must select a segment or list to send a campaign.                         > From the selected list or segment, the contacts for the A/B test will be distributed evenly among the versions, with the following split details: A & B – 5% each A, B & C – 4% each A, B, C & D – 3% each A, B, C, D & E – 2% each Step 3: Create multiple versions Create multiple versions of your campaign with different subject lines and content to analyze the best-performing elements. Follow these steps: Add as many versions as you want to test (You can add up to 5 versions from A to E). Subject Line: The introduction your contacts will see before opening the email. (Use a different subject line for each version). From Name: The sender name you want your email to be delivered with. From Email Name: The name is displayed when the email is opened. From Email: The email address your recipients will see in the FROM field. Ensure it looks professional and represents your business, e.g., marketing@kasplo.com or sales@kasplo.com. Reply To: Add a different reply-to email address if you want responses to go to a different inbox.  Step 4: Create or select a pre-built email content From three options: Templates, Drag & Drop Editor, and HTML Editor. Choose different content for each version. Templates: Select a pre-built template from the available list. Drag and Drop Editor: Create an email from scratch by dragging and dropping elements. (Note: You can also build an AMP email template using the widgets marked .⚡) HTML Editor: Design an email template from scratch using HTML or paste your code to create it. (Note: Use the AMP Editor in the top right corner to build an AMP email template in this editor.) Step 5: Choose the condition & Seed list Condition: Choose how the winning campaign should be determined from the “How should the winner be chosen?” options. For example, “After 20 hours, the system will check which version has the highest number of clicks.” Seed List: A logic that sends a copy of the campaign to a specific list provided by the admin for reference. Review the campaign thoroughly, then click “Send Test.” Step 6: Winner selection The variation that achieves the highest result based on your specified condition will be selected as the winner and can be sent to the rest of your subscribers. Once a winner is chosen, its name will appear in the A/B test settings. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Create and send an email campaign In this article Step 1: Build a new email campaign Step 2: Choose the campaign name and recipients Step 3: Create or select a pre-built email content Step 4: Create the subject line and From address Step 5: Send or Schedule the campaign Step 6: Manage campaigns You will learn: Learn about how to create and send an email campaign using Kasplo. Before you begin Before you start sending, do the following things: Create a list or segment of engaged subscribers. Craft a stunning email template. Step 1: Build a new email campaign To create an email campaign, go to Dashboard > Campaigns > Send Campaigns, then click on “Create Campaign” in the top right corner. 2.You’ll see two options: Regular and A/B Testing. Choose Regular to build a normal campaign, or A/B Testing to test different campaign variations. 3.Click “CREATE” for a Regular campaign. 4.To build an A/B testing campaign, refer to the help article. Step 2: Choose the campaign name and recipients After clicking “CREATE” under Regular, you’ll be redirected to the “Create Campaign” page where you can build new campaigns. Follow these steps to create one: Campaign Name: Name your campaign. List Name: Select the list you want to target. Segment Name: Select the segment you want to target. (Note: You must select a segment or list to send a campaign.) 4.After selecting the “List”, and “Segment,” you can see the number of unique recipients your campaign is targeting.  5.Add a tag for your campaign under “Tags” to easily segment and organize your campaigns. Step 3: Create or select a pre-built email content Under “Subject & Content,” you’ll see three options: Templates, Drag and Drop Editor, and HTML Editor. Templates: Select a pre-built template from the available list. Drag and Drop Editor: Create an email from scratch by dragging and dropping elements. (Note: You can also build an AMP email template using the elements marked.⚡) HTML Editor: Design an email template from scratch using HTML or paste your code to create it. (Note: Use the AMP Editor in the top right corner to build an AMP email template in this editor.) Step 4: Create the subject line and From address During the Email Campaign settings setup, you can customize how your email appears in your contacts’ inboxes: Subject Line: The introduction your contacts will see before opening the email. From Name: The sender name you want your email to be delivered with. From Email Name: The name is displayed when the email is opened. From Email: The email address your recipients will see in the FROM field. Ensure it looks professional and represents your business, e.g., marketing@kasplo.com or sales@kasplo.com. Reply To: Add a different reply-to email address if you want responses to go to a different inbox. Toggle “Use different reply to” and enter the email address to activate. 6.Seed List: A logic that sends a copy of the campaign to a specific list provided by the admin for reference. Step 5: Send or Schedule the campaign Before sending or scheduling your campaign, double-check all details. Send: Launch the campaign immediately.          Schedule: Set a specific time for the campaign to start, adjusted to your chosen time zone. Cancel: Click “Cancel” to discard the campaign without saving. Step 6: Manage campaigns To access the created campaign, go to Dashboard > Campaigns > Send Campaigns. There, you’ll find a list of your previously created campaigns Search for campaigns or use filters under “All.” Toggle the AMP option to filter AMP campaigns. You can pause and delete the scheduled campaign. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Creating and managing email templates in Kasplo In this article Step 1: Creating a template using drag and drop editor Step 2: Creating a template using editor Step 3: Managing existing templates You will learn: Learn how to create new email templates using a drag-and-drop editor or HTML template builder, and edit existing templates. Step 1: Creating a template using drag and drop editor From the dashboard, go to Campaigns > Manage Template > Create Template. Give the template a name and select “Drag & drop editor”. Click on “Content” on the left to adjust the content structure, add blocks and modules according to your needs by simply dragging and dropping them in the template. Use the elements with (⚡) to build an AMP email. 5. Click on “Appearance” to adjust alignment, size, format, compatibility, and enable or disable buttons as needed. 6. After building the template, click “Preview” at the top right corner to review the desktop and mobile compatibility of the email template. Click “Back” to return. Make any necessary changes to the template, or click “Continue” to save the template. Note: You can access saved templates in the “My Templates” section under “Manage Templates.” Step 2: Creating a template using editor From the dashboard, go to Campaigns > Manage Template > Create Template. Give the template a name and select “HTML editor”. Build your template using HTML code or paste your existing code in the “HTML EDITOR”. To create an AMP email template, select “AMP EDITOR”. Build from scratch or paste your existing code. 5.Click “Preview” at the top right corner to review the desktop and mobile compatibility of the email template. Then click “Save” to save the template. Step 3: Managing existing templates On the dashboard, go to Campaigns> Manage Template.  Here, you can view existing templates and perform actions like edit, duplicate, and delete the templates. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Review request email In this article Step1: Customizing your review request Step 2: Compatibility check Step 3: Activate or Deactivate email template You will learn: Learn how to build a customized review request flow. You can schedule these emails to be sent to your customers automatically after purchase. Step1: Customizing your review request From the dashboard go to Email > Email Setup > Review request email. On the left, you can customize and auto-trigger your review request email. Adjust the no. of days and order status settings to schedule when your review request email needs to be delivered. Note:Purchase: Purchase: An email will be sent after a chosen number of days from product purchase. Fulfillment: An email will be sent after the chosen number of days from dispatch of the order.Delivery: An email will be sent after the chosen number of days from the product delivery.      4.Include the subject line in the “Subject” field and insert your brand logo along with the content you wish to send in the email body.      5.Customize your template by using tags such as user name, product name, and company name automatically sourced from your order list.       6.Select the “Review button type” where you can collect reviews as a “Star” or a “Button”. Star: Provide an option for customers to leave a star rating and submit their review directly from their email.   Button: Include a button that redirects customers to a landing page where they can leave their reviews. 7.Customize your footer text according to your preference in the footer section. Step 2: Compatibility check At the top of the email template, verify desktop and device compatibility. Before activating the review request email, send a test email for preview. Step 3: Activate or Deactivate email template On the top right, you can activate or deactivate your template. When activated, the review request email will be sent to your customers. If deactivated, it will pause the sending of emails. Click on “Save changes” to save the review request email. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Segment your contacts In this article Step 1: Create a new segment Step 2: AND/OR conditions Step 3: Export segment You will learn: Segment and refine your audience targeting, learn how to create segments and organize your contacts based on their behavior and demographics for precise targeting. Step 1: Create a new segment From the dashboard, go to Audience > Contact  > Segmentation. Click “Create Segments”. Enter the name of the segment you want to create. From the list of available filters, select a segment criteria. 5.Select the rule according to the segment criteria. For example, if you want to track the total number of clicks from contacts in the last month, choose the “Total Clicks” rule, set the rule, and define the time period as Last 30 days. Step 2: AND/OR conditions Use AND/OR conditions to make your targeting more specific. AND: Use “And” conditions to target contacts that meet all specified criteria simultaneously (e.g., clicked a link and visited a specific page). OR:  Use “Or” conditions to broaden your targeting by including contacts that meet any of the specified criteria (e.g., clicked a link or opened an email). Click “Use this segment” to save the segment. Step 3: Export segment 1. Navigate to the created segment from Audience > Contact > Segmentation. Export the segment as a CSV file or delete it using the icons on the right under “Action”.2. You can also open the sequence to edit contact information and add them to different segments. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting

Moderate reviews and Q/A In this article Step 1: Search and filter your customer feedback Step 2: Publish and comment the reviews Step 3: Respond to the feedback You will learn: How to filter and moderate your reviews and Q&A including publishing, unpublishing, and archiving. Step 1: Search and filter your customer feedback From the dashboard, head to “Moderation”. There you will be able to search and filter your customer feedback including Site reviews, product reviews and Q&A. Search: Find reviews by customer name, product name, or email ID. Advanced Filter: Choose a date range to narrow down your search. Content Type: Filter by the type of customer feedback you are looking for. Status: Identify reviews that are pending, published, or rejected. Star Rating: Filter reviews based on their star rating. Media: Select reviews that include photos. Comments: “With Response” filters reviews that you have added a comment or replied to. “Without Response” shows those that haven’t been commented on or replied to. Step 2: Publish and comment the reviews After filtering the customer feedback, the results will appear below. Legitimate reviews can be published, while others can be rejected. Step 3: Respond to the feedback Respond to feedback by clicking on the “Comments”, allowing you to share your response either publicly or privately. Note: Publicly: Send an email to your customer and publish the review on the website along with your comments. Privately: Send your comments to customers individually via email. Related articles How to Import reviews using Kasplo Reviews? How to collect product reviews using Kasplo Reviews? How to change the look and feel of your review widget? How to collect picture reviews using Kasplo Reviews? Book a meeting