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It’s not just hype, BFCM always brings record sales and this year 2024 is not an exception. According to Adobe’s holiday shopping trends report 2023, on Black Friday, online sales reached $9.8 billion and $12.4 on Cyber Monday, which is its all-time high.
Artificial Intelligence is taking over the globe, gradually opening more and more new horizons in marketing for businesses to connect with their audiences in previously unimaginable ways. Of the many uses it has, AI is making brisk headway into the fold of e-marketing, particularly in email marketing, which is probably one of the cheapest and most direct ways to reach any customer.
In this article, we are going to look into 5 of the most effective behavioral triggered campaigns that can turn those ‘almost’ lost sales into success stories.
Ever sent an email that never arrived? Bounced emails can be frustrating for both you and your subscribers. They miss out on your updates, and it hurts your ability to reach them in the future. A high email bounce rate can be detrimental to your email marketing efforts, affecting your sender reputation and overall deliverability.
Transactional emails are essential customer touchpoints that provide valuable updates, enhancing satisfaction and fostering brand loyalty.
Transactional emails are essential customer touchpoints that provide valuable updates, enhancing satisfaction and fostering brand loyalty.
Let’s delve into the world of Kasplo Reviews, providing a comprehensive analysis of its features, and benefits.
Explore the concept of email segmentation, its benefits, and various strategies to implement it effectively.
Kasplo launches tailored solutions for Shopify stores Harish Published onMay 6, 2024 Facebook Linkedin X-twitter Whatsapp Table of content 1. Effortless email marketing for maximum impact 2. AMP emails for enhanced interactivity 3. Leveraging customer reviews for enhanced trust and credibility 4. Why Kasplo is a must-have for shopify stores 5. Conclusion Running an e-commerce store requires effective communication with customers. With powerful reviews and improved email capabilities, Kasplo aims to transform the eCommerce landscape for Shopify stores, fostering stronger customer connections and helping you drive sales like never before. Effortless email marketing for maximum impact Kasplo makes email marketing easy, letting businesses focus on their core operations. Streamlined communication The upgraded email platform offers automated flows for Shopify stores, including abandoned cart emails, stock reminders, and personalized welcome emails. This automation streamlines the communication process, enabling brands to engage with their customers at various touchpoints. Laser-focused marketing Smart audience segmentation allows brands to target their audience based on demographics and behavior, ensuring that marketing campaigns are tailored to the specific interests and preferences of their customers. Effortless contact management The platform’s user-friendly interface simplifies contact management, allowing brands to build and organize their email lists with ease for accurate campaign targeting and personalized communication. Intuitive email creation Crafting visually appealing emails is made easy with the platform’s drag-and-drop editor, empowering brands to create engaging content without the need for extensive design or coding skills. Performance insights In-depth analytics and insights into campaign performance provide brands with the necessary data to optimize their email marketing strategy and boost customer engagement. Compliance and deliverability The platform’s list management tools ensure compliance with email marketing regulations and maintain high deliverability rates, ensuring that emails reach the intended recipients’ inboxes. AMP emails for enhanced interactivity Kasplo now supports AMP (Accelerated Mobile Pages) emails, bringing a new level of interactivity to your email campaigns. With AMP emails, Shopify store owners can create dynamic and engaging email experiences directly within the inbox. This means customers can interact with email content without leaving their email client, increasing engagement and conversion rates. AMP emails enable functionalities such as carousels, accordions, and forms, allowing recipients to browse through product images, submit feedback without opening a new browser tab. This not only enhances the user experience but also reduces friction, making it easier for customers to take action. Leveraging customer reviews for enhanced trust and credibility With Kasplo, you can do more than just email marketing – you can tap into the influence of social proof with Reviews. Kasplo makes it easier to collect, manage, and showcase site and product reviews across your store. Positive reviews will build trust and credibility, ultimately driving conversions. Seamless review collection The platform’s integration with product reviews enables Shopify eCommerce brands to effortlessly collect site and product reviews via email, gathering valuable feedback and testimonials from their customers. Social proof By leveraging user-generated content and social proof, Shopify brands can enhance their credibility and reputation, showcasing authentic experiences to build trust with potential customers. Enhanced online presence Integration with Google rich snippets allows brands to display review ratings in search results, while the platform also supports Q&A features to address customer queries directly within search results. Centralized review management Shopify eCommerce brands can seamlessly import their previous reviews into the platform, consolidating their customer feedback and leveraging it to strengthen their brand image. Why Kasplo is a must-have for shopify stores ? If you need help in managing your campaigns from start to finish. Our managed services cover everything from list creation to campaign execution. Plus, Kasplo offers deliverability consulting to ensure your emails reach the right inbox. Save time and focus on your business with Kasplo. Managed services for end-to-end campaign management Kasplo’s managed services include the provision of a dedicated account manager who oversees the end-to-end process of email marketing campaigns. This entails strategic planning, creative design services, email list management and segmentation, setup, deployment, and reporting. The dedicated account manager ensures that the entire campaign is effectively managed, allowing customers to focus on their core business activities with confidence in the capable hands of Kasplo. Moreover, the platform supports event-driven messaging with trigger emails, empowering brands to engage with their customers based on specific actions or behaviors. Expert deliverability consulting In addition to managed services, Kasplo offers the expertise of a dedicated deliverability consultant who meticulously analyzes your email campaigns and provides valuable insights and recommendations for improvements. This service is tailored to assist businesses in achieving top-notch deliverability and ensuring that their emails successfully land in the intended recipients’ inboxes. The deliverability consultant’s role encompasses evaluating the impact of email delivery on customer engagement, identifying and resolving deliverability challenges, and offering ongoing consulting for inbox placement and best practices, thereby enhancing the effectiveness of email campaigns Seamless email marketing experience With Kasplo, customers can efficiently manage their email marketing campaigns, organize contacts effortlessly, and target specific audiences with precision. The platform’s user-friendly interface simplifies list management, allowing customers to focus on reaching their audience and driving engagement. Moreover, Kasplo’s high-volume sender adapts to growing email lists, ensuring smooth delivery every time through ISP-wise throttling and a pool of dedicated IPs. Conclusion Kasplo helps your businesses to manage customer interactions smoothly and grow your sales. It simplifies email marketing with a user-friendly interface and automates communication for a streamlined experience. Additionally, the platform leverages the power of social proof by incorporating customer reviews to build trust and credibility. By offering managed services and expert consulting, this solution empowers businesses to focus on their core operations while ensuring their marketing efforts are effective and reach the intended audience. Overall, Kasplo provides a comprehensive set of tools to strengthen customer relationships and drive business success. Keep reading Even more stories from kasplo SPAM is not a Bad Guy after all! April 17, 2024 Power of Annotations, AI, and Account Updates in Gmail May 6, 2024 Adhere to Google’s Email Sender Guidelines for 2024 May 6, 2024
