Author name: Vamshi

Marketing Trends

BFCM 2024: 10 email marketing hacks

It’s not just hype, BFCM always brings record sales and this year 2024 is not an exception. According to Adobe’s holiday shopping trends report 2023, on Black Friday, online sales reached $9.8 billion and $12.4 on Cyber Monday, which is its all-time high.

Marketing Trends

Leveraging artificial intelligence in email marketing

Artificial Intelligence is taking over the globe, gradually opening more and more new horizons in marketing for businesses to connect with their audiences in previously unimaginable ways. Of the many uses it has, AI is making brisk headway into the fold of e-marketing, particularly in email marketing, which is probably one of the cheapest and most direct ways to reach any customer.

Case study

HK Vitals journey to 98% IPR with Kasplo

HK Vitals is a prominent health supplement brand in India, renowned for its commitment to providing high-quality nutritional products. With a focus on enhancing overall well-being, HK Vitals offers a diverse range of supplements catering to various health needs.

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